Artiste Name: Krvcial GGod
Country of Origin: Jamaica 
Genre/Style: Non-Traditional Dancehall 
Label Affiliation: Indie


Krvcial GGod
Born May 10th, 1989 to parents Alvin and Hillart Rowe in Duhaney Park, Kingston Jamaica, Germane Rowe is the last of four siblings and attended Edith Dalton James and St. Andrew Technical High schools respectively.

The non traditional Dancehall/Reggae artist embarked on a musical journey while attending St. Andrew Technical High from 1997 to 2001. The young music lover found himself flipping lyrics from artists like Bounty Killer, Spragga Benz and Mad Cobra to make songs of his own which caught the attention of people around him. Their encouragement led him to writing his own music and even recorded his first song while he was still in high school. Germane's close friend Dino had connections with Cashflow Records located in Coreyville Gardens, which is a few blocks away from his neighbourhood so they got together and saved money they would use to buy their lunch at school to pay for studio time every Friday. Then they would record on just about any rhythm they were privy to in an effort to master their craft.

In 1997 Germane made his first professional recording on a hip-hop beat. The track called, "Sign Off " as well as others made Cashflow Records DJ Neil, CD mixes, Neil at the time was working on his own career. 

In 2001 Germane gave up school and opted for a 9-5 job. His hectic work schedule however hindered the process of developing his craft so he made another tough decision to make music a full-time career choice. 

Confident and ready to take on the streets, Germane's first objective to find an alias that best suit him, one that stood out. He recalled people telling him, he had some 'crucial' lyrics whenever they listened his music. The word 'crucial' resonated with him so he decided to called himself 'Krvcial" changing the spelling to be different.

Throughout his career span, Krvcial has recorded tracks such as Have Dis and Man A Gorilla (2014) on the SLock Entertainment label,  G.G.O.D. featuring Bramma (2015) SLock Entertainment. Yuh Life Sort Out, Tek Nuh Talk and Jah Guide (2016) by producers Dalton Leith, Paparazzi and SLock Entertainment respectively; and in 2018, "Kill Dem" featuring X-Files and produced by World A Badness.

Krvcial and Dancehall/Reggae artist Bramma Di Gorilla a.k.a. Bramma GGod became friends back in school from around age 13/14. At some point they lost contact with each other until they met again in 2009.  life lead them in different directions. Bramma who was working with Big Ship's Steven 'Di Genius' McGregor invited his long time friend to join him as music was always their mission. 

A couple years later when Bramma got signed to SLock Entertainment he brought Krvcial along with him. A decision was taken to make "Gorilla" a movement hence "Gorilla Gang Ova Dem" or "G.G.O.D" was formed. In 2017 Bramma GGod ended his contract with SLock Entertainment to focus on the independent GGOD Record label which Krvcial is officially signed. 

At the turn of the year 2019 Krvcial GGOD has a clear vision as to where he intend to take his career,  "to the highest level until I no longer have to introduce himself anymore" he said. The release of his first track, "Rocket" produced by G3k Music has set the pace for an interesting year. Follow Krvcial GGod on social media @krvcialggodalmighty on Instagram and @ggodrecords Instagram and Facebook.

Artiste Name: Jah Izrehl 
Country of Origin: Jamaica 
Genre/Style: Neo-Roots Reggae
Label Affiliation: Indie

Jah Izrehl is our Artiste "In Tha Spotlight"

Born Lloyd Watson, September 8, 1989 in Kingston, Jamaica. The artist known as Jah Izrehl is the first child of Lloyd Watson and Novelette Fletcher and was raised in the district of Cromarty Grove in Spanish Town, St. Catherine. He attended Johnathan Grant High school where he became an avid participant in the sport of Cricket and represented his school at competitions.

Jah Izrehl's musical background aligns with his uncle Little Twitch a popular deejay in the 1980s. He honed his skill as a singer/songwriter during his formative years at school as well as acknowledge and adhere to the Rastafarian faith. A lover of music, Jah Izrehl is an ardent fan of underground rap/hip-hop music as well as the music of Steel Pulse, Ziggy Marley and Lee Scratch Perry.

Jah Izrehl toasting experience began on one the founding sound systems of reggae music, Stur Gav. His deep roots and knowledge of genre developed from watching eminent djs Josey Wales and Brigadier Jerry.

In 2014 Jah Izrehl met Navino from popular dancehall artist Aidonia's J.O.P. camp who motivated him and boosted his self-confidence. Jah Izrehl also founded independent label, Astro Music and have worked with producer Jovi Dupree releasing singles, Music A Mad Mi, On My Way and Better Dan That.

In 2015 he met Bredroc Music boss Audley 'Breddie' Allen who manages reggae artist Sophia Squire. He was introduced by his son and producer, Raheem Allen. Jah Izrehl started working with the label and alongside Sophia Squire gaining exposure from performing live on major events, Reggae Sumfest, Rebel Salute and The St. Ann Kite Festival.

Bredroc Music formed an alliance with Global Flex Records to undertake the artist managerial responsibilities. This talented reggae singjay is poised for a major break in the reggae/dancehall industry. His aim is to saturate the genres fan bases with motivational and inspiring messages. Jah Izrehl is a street fire-brand who is authentic and musically aligned with the poor and downtrodden. Give him your ears and your mind will follow.

Artist: Sativa D Black1
Country of Origin: Jamaica 
Genre/Style: Reggae/Dancehall 
Label Affiliation: Indie

Born Shaun Damian Smith, February 8, 1982 to parents Delores Anderson and Derrick Smith famously know for its bustling weekly fresh produce market, nestled north-north west of Spanish Town in the Parish of St. Catherine, Jamaica

Growing up in D-Side District Sativa D Black1's upbringing both humbled and humour him at the same time. His mother, a household helper and market vendor and father, a bus driver, occupied a one bedroom shack with their five children. Life could not get tougher for the family, Derrick Smith was never home and Sativa's mother was overworked, under-paid and stressed. Sativa, his brothers and sister faced humiliation almost daily from kids at school. They were mocked for wearing clothes that always seems to draw just too much attention as well as their overall living conditions which made going to school an uphill task.

Linstead All Age (now Primary and Junior High) and Bog Walk Secondary schools would become the most of schooling Sativa D Black1 got with education. At age 15 he intentionally dropped out of Bog Walk Secondary at the end of the first term, yielded by the need to seek employment so he could assist his depressed mother. He took a job at a supermarket in the town where he worked for 10 years.

The 34 years old dread-locked entertainer resisted the temptation to part-take in school football competitions during his formative years due to poverty stricken conditions but jumped at a second opportunity years later and became known as the skillful Forward, 'Tommy Skunk' in the parish. The name he took on from a joke between him and a friend about an elder who would pay them $10 to run errands before he ended up in prison. The football competitions he played were also fun but he would excel as his passion and skill propelled him in the sport from a minor to national league player.  Tommy Skunk then created a major opportunity for himself but the mental defect of his unfortunate past overrode a once in a life time opportunity. After the first training session with National league team Rivioli, Sativa D Black 1 walked away.

Nontheless the multi-talented dread-locked entertainers' suffering and tribulations made him compassionate coupled with the warmth of the people in and around his community, nightlife activities such as a 'penny concert', clubbing and amenities the busy town of Lindstead offers positively impacted his life. Music and entertainment overshadowed the difficult times so he alluded to it.

He formed an alliance with friends who were also relentless in their efforts to get heard and started selecting on a sound system called Upsetta. From there Sativa D Black1 gained experience mixing deejays as they toasted live.  The move would become a launch pad for his own career as one fateful Friday night he was coaxed into showing off his own talent and came to realize his true potential.

Influenced by the likes of Capleton, Sizzla and Bounty Killer, Sativa D Black1 strong vocals, playful lyrics and charisma quickly captured the hearts of his 'parisheners'.  The name Tommy Skunk stuck with him only for a while as it was deemed 'inappropriate' when he entered the Magnum Kings and Queens of Dancehall competition in 2012. He renamed himself, Sativa which was used to describe 'high energy marijuana' and added 'D Black1' to distinguish himself from a female artiste also of the same name. Sativa D Black1 did not make it as a finalist in the highly publicized Magnum competion but would have benefited from it massive exposure across the island.

In 2015 Sativa D Black1 released his first recording, "No AK" and 'Elders' produced by Hungry Mouth Production. He then went on to record and release another track entitled 'Know Jah' on the Wade Wade Productions label. But it was his signing with New York based CharmB Productions label that made a positive impact on his career. In 2016 he released a single called, "Petty Thief" on the YGF Recording label which created quiet a stir before releasing his first official single "Ungrateful" off his 2017 EP of the same title produced by CharmB Productions. 

This St. Catherine native Shaun 'Sativa D Black1' Smith has truly made his mark. His impressive stage craft, clarity, high energy and witty lyrics sets him apart from his peers and proves he's definitely here to stay!. 

Artiste Name: Yeshwa 
Country of Origin: Jamaica 
Genre/Style: Reggae/Dancehall 
Label Affiliation: Indie

Born Ricardo McKenzie on December 30, 1988 in Jamaica, Yeshwa signed with Amrit Records in 2012, a label he formed with producer/partner Jason McDonald and subsequently released the single, "Cut Her Loose" which immediately spiraled across Jamaican radio airwaves and went viral on social media.

A Singer, musician and producer by profession, Ricardo 'Yeshwa' McKenzie grew up in the parish of Westmoreland. He is the only child born to Evelyn Pinnock who is a singer and guitarist at the Savanalamar Church of God Deliverance Centre. His father, Ray McKenzie is a banker whom Yeshwa has not had the privilege of spending time with.

Early Life
Yeshwa's childhood was impacted by everyday struggles and hardship in the district of Georges Plain. He attended Frome Technical High school where he studied architectural engineering but had to seek early employment at age 18 to assist his single mother.  He took his first job in the parish as a Tattoo artist and credit members of the community of Georges Plain for strengthening his beliefs throughout those hard days. "Warm-hearted' people (as he described them) encouraged him to go after his dream, a dream he had from as early as he could remember of becoming an established singer/songwriter. Yeshwa's inspiration came from his grandfather, Minister Alexander Manner who like his mother, was a singer at The Church of Holiness in Westmoreland

Career Objectives
In November 2010 Yeshwa recorded his first song with producer Collin Vibes of High Wave Production entitled, "Step In Da Streets" he then went on to record tracks such as "Only God Knows" and "Stress Free" as well as other singles which received airplay across local radio stations. But as the years slipped by Yeshwa dedicated more of his time to working and reworking his own methodologies and skills in the studio to perfect his self-taught craft in music production and playing lead guitar.  

By January 2012 Yeshwa on one of his trips to the United States of America met and subsequently formed partnership with Jason McDonald, an entrepreneur and owner of companies Sunset Car Rentals, Green Choice Restoration and Bye Bye Dirt Cleaning Services based in Miami to establish their own music production company, revamp his image and formally launch their Amrit label. The two assigned Manager Patricia Richards owner and founder of Ikeba Record label, formerly of Pyramid Records and 9-5-7 Music Records with over 35 years of experience in the music industry to assist with spearheading the movement. Their ambitions combined were realized November 2016 upon the release of singles, 'My Drink' and 'Cut Her Loose.'

Popular Singles on Amrit 
'Cut Her Loose' almost immediately on it's release on radio went viral on FaceBook garnering over 300k views in a month. It's timing sync and resonated with many Jamaicans at a time domestic violence/spousal abuse that lead to suicide and/or murder dominated local news reports and became a major concern for the authorities and the Jamaican people. Yeshwa voiced his concerns on the single, 'Cut Her Loose' urging persons to walk away, "cut her or him loose" and put an end to those atrocities. 

The father of two, a son and daughter also released the single 'My Drink' showing his diversity and flexibility. A step away from serious social issues to trendy lifestyle, "My Drink" is one for the clubs. The uptempo and trendy beat complimented by Yeshwa's softer, smoother vocals is the second production off the label and are mere samples off his debut album which he anticipates will be ready for a summer release.

 "Music has been my passion, and it has driven me to seek partnership with my friend. We've formulated a strong team and our aim for this movement is to become a force to be reckoned with."

Artiste Name: Papi Kat 
Country of Origin: Jamaica 
Genre/Style: Reggae/Dancehall 
Label Affiliation: Indie

Born August 12, 1989, to parents Lurline Barnett and Roman Simmonds, reggae recording sing-jay Anthony Ricardo Simmonds a.k.a. Papi Kat, grew up in Mavis Banks, a rural coffee farming community about 10 miles north east of Kingston, Jamaica. Papi Kat is one of seven sibblings he was born in Content Valley district. 

Papi Kat recall coming to a realization that he would likely pursue a music career, he won another of several intense musical clashes held often at school.                       As crowd gathered his competitors were seemingly brave and skillful but he was determine to win so he always triumphed over them all. They had lunch, his only hope of having lunch was winning so he emerged winner.

Papi Kat was always prepared to go after what he wanted or whatever it takes to elevate himself.  He would also hustle in the streets selling bag juice, clothing and fruits in Half Way Tree, Kingston just to get by. This life style he adopted due to financial constraints his parents experienced. By age 18 Papi Kat was a seasoned street vendor and having accepted such way of life, he wasted no time feeling sorry about his situation.  

In 2014 Papi Kat recorded 5 singles in the studio in between his day job working as a Gardener. He subsequently released two of the songs entitled, 'Black Woman' and 'Ghetto Youth Rise Up' inspired by real life experiences. The 25 year old sing-jay eager to succeed performed at the annual Kite Festival in Ocho Rios in April 2015 and the Taylor Hall Cultural Show Concert in February of the same year at the University of the West Indies to exciting applause.

In an interview on NewsTalk 93 FM radio station in Kingston, Papi Kat when asked how he sees himself in another 5 years said, "I see myself as an household name in Jamaica and the reggae/dancehall music industry on a whole."  Check out this single, 'Hush Mama'  independently produced by Papi Kat and featuring a singer known as Renzo. The song which he independently produced is inspired by a real life experience, the death of his brother. Click Soundcloud player above.

Introducing King Jazzy, a real Jamerican, dancehall, hip-hop and electronic artiste. King Jazzy, was born in New York City and raised in the quiet fishing town of Oracabessa located in Ocho Rios, Jamaica. He often credits the universality of his music with having a diverse environment, and with the introduction he was given at a young age to reggae music at Black Love Studio, a family run business. 

Bursting with energy, Jazzy wears many hats in the music world, including singer, songwriter, producer (sound and video), promoter, and fan. Officially, he currently holds the title of Creative Director at SMG Productions, which was recently signed to Shady Universal under a publishing contract. 

To date he released numerous singles, some of which have gained prominence in the dancehall scene, like "Plainclothes" and the album Jazzifrass, which features an eclectic mix of dancehall, hip-hop, and reggae. Throughout his career, he has shared the stage with artist such as Maxi Priest, Capelton, Luciano, and the legendary Sugar Minot. His most recent collaboration "Ride In" with Ding Dong, recorded at Gargamel Studio in Kingston, Jamaica is sure to be the next big summer anthem. To hear and download Jazzy's music, check out

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